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MDM Booster usage scenario

Next best offer (NBO) and AI: higher sales through personalized offers

Use personalized marketing to win customers and increase sales. Use artificial intelligence to offer your customers precisely the products that best suit their needs and individual situation. AI-based next-best-offer systems enable you to use supervised learning to learn from historical data and make optimal offers in real time.

Customers expect a personalized customer experience

Customer experience is an alternative to price differentiation from the competition. Being able to respond to the individual needs and wishes of customers across all channels is one of the skills required for this. AI-supported next-best-offer systems play a key role in responding efficiently and automatically to the individual situation of each customer in real time.

AI-based software for the right offer at the right moment

Train with the MDM Booster train individual AI models for your company and generate product recommendations and offers with a particularly high purchase probability in real time – for greater customer loyalty and customer satisfaction as well as higher sales. Use AI-based product recommendations and offers in your store, your CRM system or other target systems such as Excel files. Improve your marketing strategy, optimize your business development and stand out from the competition in competitive markets with a personalized customer experience.

Increase cross-selling and upselling sales

Offer your customers the most suitable products or services at any time, in the right context and at the right moment.

Improve customer satisfaction

The more personalized the customer approach and the more suitable the offers, the more satisfied the customer.

Contemporary customer experience

Use your historical and external data to maximize your customers’ satisfaction after and before each purchase using artificial intelligence (AI) – for an optimal overall customer experience.

Would you like to discuss your concerns or ideas?

Next-best-offer AI with the MDM Booster

Traditional marketing and sales methods attempt to segment customers with statistical or industry-specific models or divide them into personas in order to be able to respond to their needs in a more targeted manner.

AI-based next-best-offer solutions with the MDM Booster enable you to train company-specific AI models and realize an optimal customer experience for each individual customer.

  • Personalize customer approach based on comprehensible recommendations
  • Maximize conversion rate
  • Minimize return rate
  • Create personalized product recommendations
  • Generate higher sales through up- and cross-selling
  • Significantly increase repurchase rate
  • Strengthen customer loyalty

The MDM Booster can be flexibly integrated into your existing infrastructure and is available as a central AI for a variety of use cases, systems and processes.

On-Premise

Integrate our solution into your own IT infrastructure – in line with your IT strategy.

Cloud-based – as-a-Service

Use our solutions as Software as a Service – for maximum flexibility and scalability.

WooCommerce Plugin

Use our solution as a plugin for WordPress in conjunction with WooCommerce.

Next Best Offer: Application examples

Retail and e-commerce

Provide your customers with personalized offers and product recommendations across all channels. Based on their purchasing behavior and individual preferences.

Banking and insurance
Offer your customers customized financial products such as credit cards, loans or investment products.
Insurances
Offer your customers individual insurance packages via NBO. Based on customer data such as age, marital status and place of residence.
Telecommunications


Recognize and use opportunities for up- and cross-selling and offer your customers additional options, a higher-value rate or an additional product at the right moment.

Would you like to discuss your request?

Demo date

Our experts have been supporting a wide range of companies in their digital transformation for many years. The resulting experience in implementing advanced software solutions for a wide range of requirements gives us a high level of expertise and flexibility that you can also benefit from. We would be happy to discuss how Next Best Offer can be successfully implemented in your company in a no-obligation consultation

Contact us

How can we provide support?

Would you like to receive further information or are you interested in an individual consultation? Simply let us know in a short message how we can help you and we will get back to you as soon as possible.

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